Matthew Williamson designs for H&M

Matthew Williamson is set to design a capsule collection for high-street store H&M.
Following on from the hugely successful collaboration with Comme des Garcons, H&M are clearly hoping Williamson will bring similar success to the high-street favourite.
“It is an incredible opportunity to be working with H&M, creating a ‘Matthew Williamson for H&M’ capsule collection. I love the fact that H&M have created a new phenomenon in fashion through the pioneering concept of collaborating with high-end designers to create one-off limited edition capsule collections.
"I am thrilled that my creations for H&M will be accessible to and hopefully enjoyed by so many people around the world.” commented Williamson.
H&M’s creative advisor Margareta van den Bosch, explains, “Matthew has such a good eye and a way for working with prints that he mixes up in a new way. When he combines these things, you get a very contemporary London look. He is fantastic with piling on colour. It’s a very stylish collaboration for H&M and very much in line with the way we’re thinking about fashion for spring/summer.”
The collection is set to hit selected stores from April 23, and this will not be the only high-street store to house Williamson’s designs next year. Debenhams will collaborate with the designer and showcase some of his new creations after a two year absence from the store.